Insurance Adviser Kaitohutohu Inihua

Insurance advisers give advice about insurance and sell insurance to clients.

Insurance advisers are required to register on the Financial Service Providers Register.

Insurance advisers may do some or all of the following:

  • interview clients to identify their insurance needs
  • explain details of insurance and conditions, risk coverage, premiums and benefits to clients
  • advise clients on which insurance policies are right for them
  • analyse clients current insurance policies and suggest additions or changes
  • calculate insurance premiums
  • negotiate renewal premiums with insurers and clients
  • record information about clients and their policies.

Useful Experience

Useful experience for insurance advisers includes:

  • other insurance work such as working in claims or customer service
  • sales or call centre work.

Personal Qualities

Insurance advisers need to be:

  • able to relate to a wide range of people
  • competitive and persistent
  • confident with making sales
  • excellent negotiators
  • good at building and maintaining relationships 
  • organised, self-motivated and disciplined
  • patient and helpful
  • strong communicators.


Insurance advisors need to have knowledge of:

  • the insurance industry
  • insurance policies, including what each policy covers
  • relevant government policies such as tax requirements, benefit allowances and accident compensation
  • relevant laws such as the Privacy Act and the Human Rights Act.


Insurance advisors:

  • usually work regular business hours, but may work weekends or evenings to meet deadlines
  • work in offices but may travel locally to visit clients.

Insurance Advisers can earn around $60K-$100K per year.

Pay for insurance advisers varies depending on the type of work they do, and clients they have.

  • Insurance account executives usually earn between $60,000 and $78,000 a year.
  • Insurance account brokers usually earn between $65,000 and $100,000.
  • Senior insurance account executives can earn between $70,000 and $110,000.
  • Senior insurance account brokers can earn between $80,000 and $130,000.

Insurance advisers may earn bonuses on top of their base salary.

Source: Hays, 'FY 19/20 Hays Salary Guide', 2019; Hays, 'FY 20/21 Salary Guide', 2020.

Insurance advisers may progress to financial adviser or management roles, or move into other insurance industry roles such as:

  • insurance loss adjuster
  • underwriter.

Insurance advisors may specialise in different types of insurance, such as:

  • commercial
  • health
  • life
  • marine
  • property.

Years Of Training

Insurance advisers and insurance support professionals are required to have a New Zealand Certificate in Financial Services (Level 5).

Insurance advisers can also get professional qualifications on the job through the Australian and New Zealand Institute of Insurance and Finance (ANZIIF), which offers certificates and diplomas that focus on developing technical insurance skills.

Insurance Adviser